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Apple increases initiatives for better water control in India.


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Apple increases initiatives for better water control in India



Apple increases initiatives for better water control in India
Apple has just revealed a new initiative to help India achieve better water, sewage, and hygiene results. Apple is assisting in the creation of a novel, scaleable strategy that improves local water management and decision-making and increases equitable access to data on water quality in collaboration with the environmental NGO Frank Water.
“Some of the most potent solutions to climate change and the global water crisis come from the communities living every day with these challenges,” said Lisa Jackson, Apple’s vice president of Environment, Policy, and Social Initiatives. “Apple is making progress towards our global climate goals while contributing to people’s quality of life by supporting innovative, community-based methods in India and around the world.”
Frank Water is surveying households and analysing various data sources to map how water is used in the region, starting with a pilot in Anekal taluk outside of Bengaluru. In order to achieve this, the organisation employs water modelling and is creating a cutting-edge decision support system that gives the community access to tools.
In order to enhance cooperative decision-making regarding shared water resources, the partnership brings together top experts, regional organisations, businesses, and community members in the pilot area. This is done by building on this more complete and accurate knowledge of water usage. Apple, Frank Water, and local partners want to show how collective water stewardship, working with businesses, can be a model to reproduce across India and beyond using the improved data and expanded partnerships.
Along India’s coastline, Apple continues to collaborate with the Applied Environmental Research Foundation (AERF) to protect mangroves. With the ability to store up to ten times more carbon per acre than terrestrial forests, mangroves are a particularly potent natural option for carbon removal. Since the partnership’s inception in 2021, locals from Roha, Pen, and Alibaug blocks in Maharashtra’s Raigad district have inked conservation agreements that have benefited more than 200 marginal fishermen in these communities. According to the agreements, village residents receive ongoing assistance in return for protecting mangrove forests that are owned by private parties. The mangroves are being preserved, kept whole, and healthy as a result of this endeavour, which also aids in the transition of the local economy.
Apple collaborates with Barefoot College in India, which educates rural women to serve as solar engineers in their communities. Apple is making significant efforts to fight climate change through collaborations with its international suppliers as the company deepens its work across India. Apple has set a lofty goal for itself to become carbon neutral throughout its entire global supply chain by the year 2030. The company has already achieved this for its business operations globally.




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