James Hall, a partner of SPAR UK, continues to support the Lancashire School Games.
James Hall, a regional partner of SPAR UK, declared that it would keep sponsoring the Lancashire School Games, giving thousands of kids the chance to compete and surpass their own records.
The SPAR Lancashire School Games, administered by Active Lancashire and the School Games Organiser Network, are sponsored for the 17th year running by James Hall & Co. Ltd, SPAR UK’s main wholesaler and distributor in the North of England.
Active Lancashire will continue to offer SPAR Lancashire School Games activities in 2022–2023 that will aid in young people’s recovery from the pandemic’s effects and support those who may have been most negatively affected.
Upholland Roby Mill Primary School was announced as the winner of an Active Lancashire competition at the same time that SPAR announced their renewal of their support of the Lancashire School Games for an additional year.
“We are delighted to continue our association with Active Lancashire and our sponsorship of the SPAR Lancashire School Games,” said Tom Murphy, marketing manager at James Hall & Co. Ltd.
“The SPAR Brand has long been associated with sports sponsorship thanks to its dedication to European Athletics, and in Lancashire, we share this association by supporting young people’s skill-building and academic success through games, events, and contests.
“It really hits home just what our sponsorship achieves in communities across Lancashire when you see kids like those at Upholland Roby Hill Primary School enjoying participation in sports and activities, while gaining crucial life skills like teamwork and communication at the same time.”
SPAR Britain, as a source
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About SPAR UK
After a group of independent wholesalers received the SPAR licence from SPAR International in 1956, the UK officially became a member of SPAR. There are currently five regional partners in the UK as a result. The group’s nationwide marketing and purchasing operations are handled by a central office in London.
In the UK’s very competitive convenience industry, SPAR has long held the top spot. The five regional partners, who are always creative, continue to expand the brand. Both company-owned outlets and individually operated licenced retailers make up SPAR UK. Forecourts, airports, train stations, city centres, and neighbourhood shops are a few examples.