Takeover of the EDEKA store in Wittmund on Harpertshausener Strasse
• Customer satisfaction continues to have the highest priority
• Associated with the region
On August 1st, Klaus Becker will switch from market management to self-employment as an EDEKA salesman. For more than 20 years he has managed the store at Harpertshausener Strasse 4 in Wittmund, which belongs to the cooperatively organized regional company EDEKA Minden-Hannover, as an employee. Now he is the owner and thus, as a businessman, also an entrepreneur with economic responsibility. “I’m happy to be able to make the market even more individual,” explains Klaus Becker. The step into self-employment was exactly the right one – he is convinced of that. He would like to continuously develop his market while always keeping an eye on the needs of the customers.Taking over “his” market as an independent businessman was the next milestone in Klaus Becker’s career. Two things strengthened his decision. “The support of my family and my team – everyone is behind me. In addition, the principle of the cooperative made a significant contribution to my decision. Being able to use the experience of other self-employed EDEKA retailers and experiencing the solidarity in this cooperative is very valuable and gives a lot of security, especially in the early days,” emphasizes the founder of the company.
Customer satisfaction continues to have the highest priority
Freshness, personal service and customer satisfaction have the highest priority for Klaus Becker. He already knows his customers from his position as store manager and always has an open ear for their needs – an offer that is not available everywhere. In his EDEKA store, customers will find around 15,000 items on a sales area of around 1,100 square meters, from GUT&GÜNSTIG products at discount prices to branded items and regional, national and international specialties. The 32 employees and three trainees provide advice at the service counters for meat, sausage and cheese or are available to help in the store with questions about the products and ingredients. “With the commitment and passion of each individual, we can successfully develop the market,
Connected to the region
The market team attaches great importance to regionality. Klaus Becker works with many suppliers from the region. His supplier network includes, for example, the Auricher Eier producer association, Heiko Blume spirits and tea specialties, Wein Wolff, Auricher Süßmost GmbH and Meienburg Nuts. Other regional products can be found in the range under the label “EDEKA Heimatliebe”.
EDEKA supports business start
-ups When building up his business, Klaus Becker receives a wide range of support from the EDEKA cooperative. In addition to the actual trade in goods, financial services are just as important as business advice and training courses. The majority of EDEKA stores are run by independent retailers. Germany’s number 1 food retailer sees this as its key strength. The commitment of the self-employed ensures the local color of the markets, which is oriented towards the needs of the customers and the environment. In accordance with the cooperative funding mandate, EDEKA creates independent, medium-sized entrepreneurial businesses in the food trade.