B2B
Retail Technology
WPP and IBM Revolutionize B2B Marketing with AI Collaboration
WPP and IBM Revolutionize B2B Marketing with AI
WPP (NYSE: WPP) and IBM (NYSE: IBM) have teamed up to offer a new business-to-business (B2B) solution powered by IBM AI and the data platform, Watson. This new offering aims to change...
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Wooden Supermarket: EDEKA’s Eco-Friendly Market
Germany’s First Wooden Supermarket: A Model for Green Retail
EDEKA Minden-Hannover is making history with a revolutionary project in Braunschweig:...