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LIDL GB ANNOUNCES PERMANENT REMOVAL OF GREEN COLOURED MILK CAPS FOLLOWING SUCCESSFUL TRIAL

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LIDL GB ANNOUNCES PERMANENT REMOVAL OF GREEN-COLORED MILK CAPS FOLLOWING SUCCESSFUL TRIAL

  • In a bid to further improve the recyclability of its products, Lidl has announced it will be replacing green semi-skimmed milk caps with clear caps
  • The permanent change follows a successful trial earlier this year and will roll out across stores on October 31st.

20 October: Lidl GB has announced that it will be permanently removing the green-colored milk caps on semi-skimmed and organic fresh milk, replacing them with clear caps.

The move, in partnership with their long-standing milk supplier Müller, follows a successful four-week trial that took place in September of this year.

Now to be a permanent fixture, the transition will roll out across Lidl stores in a phased approach from October 31st, to be available in all stores by November 21st.

Unlike milk bottles, colored milk caps cannot be easily recycled back into food-grade packaging. Introducing clear caps across the Muller supply chain enables 60 tons per year of recycled high-density polythene to be turned back into food-grade packaging as the new milk caps will be recycled to create milk bottles, keeping the material within a circular system.

Scott Davey, Senior Buying Director, said, “We remain committed to supporting our customers in helping them make more sustainable shopping decisions on a daily basis.

Customer feedback during the trial was overwhelmingly positive, and we are thrilled to be making this change permanent across Lidl stores.

“In addition, this move will help us achieve our goal of making more of the plastic we use circular and fit to be repurposed time and time again.”

About Lidl GB

Since establishing itself in Great Britain in 1994, Lidl GB has experienced continuous growth and today has over 28,000 employees, over 935 stores, and 13 distribution centers in England, Scotland, and Wales.

As part of the Schwarz retail group, Lidl is one of Europe’s leading organizations in the food retail industry. The supermarket, which has more than 360,000 employees globally, currently operates approximately 12,000 stores and more than 200 warehouses and distribution centers in 31 countries.

The supermarket takes pride in providing its customers with the highest quality products at the lowest possible prices throughout Great Britain, from Kirkwall to the Isle of Wight.

Social responsibility and sustainability are at the core of the company’s daily operations, with the company placing a strong emphasis on its responsibility for people, society, and the environment. Lidl GB is passionate about working with British producers and sources two-thirds of its products from British suppliers.

The Schwarz Group, which operates worldwide as a retail group, generated a turnover of €133.6 billion in the financial year 2021.

For more information about Lidl GB, visit https://corporate.lidl.co.uk/

 

GSN

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