August 29, 2022
On September 1st, 2022, Kristin Köbernik will switch from the position of store manager to self-employment as an EDEKA saleswoman. Previously, she managed the EDEKA store at Königstrasse 14 in 14109 Berlin, which belongs to the cooperatively organized regional company EDEKA Minden-Hannover, as an employee. Now she is the owner and thus, as a businesswoman, also an entrepreneur with economic responsibility. “I’m happy to be able to make the store even more individual,” emphasizes Kristin Köbernik. The step into self-employment was exactly the right one – she is convinced of that. She would like to continuously develop her market while always keeping an eye on the needs of the customers.
Taking over “her” market as a self-employed businesswoman was the next milestone in Kristin Köbernik’s career. Two things encouraged her in this decision. “The support of my family and my team – everyone is behind me. In addition, the principle of the cooperative made a significant contribution to my decision. Being able to use the experience of other self-employed EDEKA retailers and experiencing the solidarity in this cooperative is very valuable and gives a lot of security, especially in the early days,” emphasizes the founder of the company.
Customer satisfaction has the highest priority
Freshness, personal service and customer satisfaction have the highest priority for the independent retailer. She already knows her customers from her time as store manager and always has an open ear for their needs – an offer that is not available everywhere. In their EDEKA store, on a sales area of around 1,200 square meters, customers will find GUT&GÜNSTIG products at discount prices as well as branded items and regional, national and international specialties. The 30 employees and three trainees provide advice at the service counters for baked goods, meat, fish, sausage and cheese or are available to help in the store with questions about the products and ingredients. “With their dedication and passion, they are the key to our success,” enthuses Kristin Köbernik.
connected to the region
The market team attaches great importance to regionality. All in all, Kristin Köbernik works with around 15 suppliers from the region. Their supplier network includes, for example, Florida Eis, Berlina Shot Manufaktur, Berliner Kaffeerösterei and many more. Other regional products can be found in the range under the label “EDEKA Heimatliebe”.
Social commitment on site
Kristin Köbernik and her team feel connected to the region and want to show that beyond the range. Food is regularly donated to a private animal park. The deposit donation goes to sanctuary & wildlife rescue Notkleintiere eV In addition, the EDEKA clerk supports other social projects of local institutions.
EDEKA supports business start-ups
In building up her existence, Kristin Köbernik receives a wide range of support from her EDEKA cooperative. In addition to the actual trade in goods, financial services are just as important as business advice and training courses. The majority of EDEKA stores are run by independent retailers. Germany’s number 1 food retailer sees this as its key strength. The commitment of the self-employed ensures the local color of the markets, which is oriented towards the needs of the customers and the environment. In accordance with the cooperative funding mandate, EDEKA creates independent, medium-sized entrepreneurial businesses in the food trade.
At a glance: EDEKA Köbernik, Königstrasse 14, 14019 Berlin
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