Increase as expected: METRO MARKETS is still growing.

Increase as expected: METRO MARKETS is still growing.

Dutch METRO MARKETS, an internet platform for the hospitality sector, is launched by MAKRO Netherlands.

As a result of the introduction of a new online platform for restaurateurs, METRO MARKETS, METRO’s non-food digital marketplace, is now accessible in the Netherlands, making it the platform’s fifth nation. Beginning on February 28, the new national presence will supplement the current online marketplaces in Germany, Spain, Italy, and Portugal. There are currently more than 1,500 partners, 4,700 brands, and over 750,000 products available on the site.

Through the online marketplace, MAKRO sells both its own goods and those of other companies. Thousands of products are already offered there, and the selection is constantly growing. As a result, the new platform offers real value addition to both HoReCa customers and suppliers, who can now offer their complete B2B gastronomy range.

Andries Govaert, Managing Director of Makro Nederland: “The launch of METRO MARKETS in the Netherlands strengthens MAKRO’s multichannel strategy. In addition to our 17 MAKRO stores and delivery business, we are now also serving our customers online with a wide range of non-food products that are available online anytime, anywhere.”

METRO MARKETS, a fully owned subsidiary of METRO AG, is in charge of creating and running the HoReCa sector’s biggest non-food online marketplace in Europe (hotels, restaurants, and caterers). The website, which debuted in Germany in 2019, is now accessible in Spain, Italy, Portugal, and the Netherlands as well. 1-2 additional METRO nations are added to the expansion list each year. The METRO MARKETS online marketplace is made to serve all professional customers’ needs in a convenient one-stop environment. Through a singular platform, restaurateurs can easily access everything they require. Gastronomy-focused retailers use a digital interface to list and handle their own product inventory. Offering the widest range of goods at competitive prices is how the marketplace idea works to its advantage. By 2030, METRO MARKETS wants to raise its revenue to over 3 billion euros. You can find more details at www.metro-markets.de.

GSN