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FREE WINE IS PROVIDED BY SUPERMARKET IN EXCHANGE FOR ACCOUNTABLE REVIEWS.

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FREE WINE IS PROVIDED BY SUPERMARKET IN EXCHANGE FOR ACCOUNTABLE REVIEWS

 

 

Those who want to become wine experts can register until March 13th.

 

The news that Aldi is reopening the doors to its famous Aldi Wine Club will excite shoppers. The Which? Supermarket of the Year[1] is looking for thirty aspiring wine connoisseurs to try, test, and write complimentary reviews of its all-new selection of delectable wines.

 

The three bottles from Aldi’s award-winning selection that the chosen candidates will receive must be tried, evaluated, and consumed over the course of six weeks.

 

The chosen wine enthusiasts will merely be requested to post their unvarnished opinions of the wines on their Instagram or Twitter accounts using the specific hashtag #AldiWineClub.

 

Sam Caporn, Mistress of Wine and the face of the Aldi Wine School, will provide a variety of sampling notes and advice for the hand-selected Wine Club members, including:

 

1) “Store the wine you intend to taste somewhere with a comparatively constant, cool temperature” (big temperature fluctuations are bad for wine so above the oven for example is a big no-no).

 

2) “Smelling wine may seem pretentious, but it’s a crucial stage in the wine-tasting process because aroma and taste are equivalent to flavour. Wine aromas are released when you smell it, and this makes it easier to detect flavours that your mouth might miss. Just before serving, give the glass a gentle swirl to help you detect your favourite wine flavours that your taste receptors cannot detect on their own.

 

3) “Whites and pinks shouldn’t be served too cold because it makes them difficult to smell. You’ll notice that the wine subtly changes as it warms up in the glass, and the aromas become more pronounced.

 

All aspiring tasters need to do to be considered for the position is submit an email to Aldiwineclub@clarioncomms.co.uk with the information listed below:

 

entire name
Age verification
The names of your social media accounts and how many fans each one has
Describe in 150 words why you believe you should be chosen to join the Discount Wine Club.
What Aldi vino is your favourite, and why?
Submissions can now until 8:00 p.m. on Monday, March 13th March. Visit the Aldi Wine Club page at https://www.aldi.co.uk/wines/about-our-wines/aldi-wine-club to enter now and read the full terms and conditions.

 

-ENDS-

 

Which.co.uk [1]

Contact the Aldi Press Office at T: 0207 479 0910 or alditeam@clarioncomms.co.uk for more information.

 

GSN

 

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