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HomeNewsSupermarket TrendsEDEKA Smart Launches Innovative Loyalty Program: Mobile Communications with a Flavorful Twist

EDEKA Smart Launches Innovative Loyalty Program: Mobile Communications with a Flavorful Twist


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EDEKA smart, the mobile phone brand known for its commitment to sustainability, has unveiled an enticing new loyalty program, setting the stage for a delightful shopping experience like never before. Designed to offer both new and existing customers substantial benefits, this innovative initiative seamlessly blends mobile communication and everyday shopping through the power of technology and thoughtful customer engagement.

How It Works

EDEKA smart customers can unlock a world of exclusive savings by simply downloading the new EDEKA smart app. This app provides them with a promotional code that can be copied into the EDEKA app, granting access to a complimentary item each month at participating stores. What’s the catch? Well, there isn’t one. All it takes is an active EDEKA smart combi tariff or an annual package to enjoy this generous perk.

But that’s not all. EDEKA’s customer loyalty program goes above and beyond. In addition to the monthly freebies, customers gain access to exclusive gifts from EDEKA’s core business – food – via the EDEKA app and the associated Genuss+ program. Existing EDEKA smart customers who are already using the EDEKA app are in for a double treat. With changing coupons in the EDEKA app, they might even score two complimentary items in a single month.

A Fresh Look for the EDEKA Smart App

The EDEKA smart app has undergone a makeover to enhance user experience. Featuring optimized functions and a more intuitive interface, navigating through the app is now a breeze. Plus, the app now offers the convenience of logging in with Face ID and fingerprint recognition.

EDEKA Smart: Pioneering Sustainable Mobile Communications

Beyond the loyalty program, EDEKA smart distinguishes itself by promoting sustainability in mobile communications. Operating on the Telekom mobile network with real LTE max speeds of up to 300 Mbit/s, it exemplifies how technology and environmental consciousness can coexist harmoniously. EDEKA partners with Deutsche Telekom to support this vision, incorporating the latest technologies, renewable energy sources, and resource-saving materials.

In an inspiring commitment to environmental preservation, EDEKA smart allocates 1 euro per starter set sold to the WWF forest protection program “Primeval Forest of Tomorrow” in the Uckermark. This initiative aids in biotope improvement and renaturation of forests, moors, and wet meadows, ensuring the protection of biological diversity and the creation of a long-term natural paradise.

Spreading the Word

EDEKA smart is leaving no stone unturned in making sure customers are aware of this exciting new loyalty program. Existing customers receive information directly within the EDEKA app, as well as through email and SMS. Furthermore, EDEKA’s media outlets, including “MIT LIEBE” and “handelsrundschau,” are covering the loyalty campaign extensively. For those who prefer digital channels, the EDEKA website (edeka.de), newsletters, and social media platforms provide all the information needed to make the most of this remarkable offering.

In conclusion, the innovative loyalty program not only brings significant savings to its customers but also reflects its unwavering commitment to sustainability. By uniting technology and ecological responsibility, EDEKA smart is paving the way for a future where mobile communications and environmental consciousness go hand in hand.

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