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Coles works really hard to win the most awards for the fourth year in a row
In 2024, Coles got recognized at the Product of the Year Awards for 19 of its products, including fresh meat, baked goods, pantry staples, and pet treats. This year marks the fourth consecutive win for Coles as the most-awarded retailer. These awards cover various categories like fresh meat, bakery, pantry items, and pet food.
The Product of the Year is a big deal—it’s a program where consumers vote for innovative products, making it easier for others to find good stuff while saving time and money.
Here’s the list of 19 award-winning products that are only available at Coles:
Coles Joyful Protein Bar Range, 5 pack
Coles Ultimate Gluten-Free Chocolate Chip Cookies Baking Mix, 500g
Coles Ultimate Gluten-Free 40% Chocolate Chip Cookies,, 252g
Coles Finest All Butter Puff Pastry Cheese Mini Twists 75g
Coles BOM Dairy-Free Chocolate Liquid Breakfast, 3 pack
Coles Finest Belgian Dark Chocolate range 100g
Coles Flame Grilled Burger Sauce,, 360g
Cucina Matese Triple Cheese Pasta Sauce,, 550g
Coles Finest Mini Tart Selection 6pk
Dreams Crumb True Lemon Meringue Cupcake 2pk
Coles Finest Thick & Juicy Beef Burgers,, 2 Pack,, 300g
Coles Finest Australian Lamb Shanks with Massaman Curry Sauce,, 1kg
Coles Finest Beef with Margaret River Shiraz Sausages,, 500g
Coles Finest Spanish Truffle 3 Month Matured Cheese 140G
Coles PerForm Build Chicken Filled Tortellini Pasta 360g
Coles Sweet Potato Waffle Fries,, 500g
KOi Shampoo Bar 100g
KOi Foaming Handwash Starter Kit,, 40g
Woofin’ Good Peanut Butter Flavour Dog Treat Biscuits,, 800g
Charlotte Rhodes, Coles’ General Manager of Own Brand, expressed pride in winning these awards across various categories. She highlighted how the Coles team, including chefs, farmers, and food experts, put a lot of effort into creating high-quality and innovative products that are exclusive to Coles.
This year’s survey showed that 30% of people prefer shopping at Coles because of its own brands and great deals. The Coles Finest range was particularly successful, winning seven awards for both sweet and savory items. The Coles Finest Belgian Dark Chocolate Range and the Coles Finest Mini Tart Selection were standout winners.
Product of the Year Director Sarah Connelly praised Coles for consistently delivering innovative, high-quality, and value-for-money products that customers trust. The awards are a testament to Coles’ commitment to meeting customers’ needs when they shop.
The Product of the Year Awards involve over 5,000 consumers in a survey, and a jury panel tests each product to ensure it meetss the criteria before consumers vote for winners. Started in France in 1987, the competition now happens in more than 40 countries, including Australia,, since 2010.