Friday, October 4, 2024

Coles Launches Cardboard Box Trial to Cut Plastic Use

Coles cardboard box trial kicks off in five stores across Australia. The supermarket giant is testing a new way to cut plastic use. Shoppers can now grab a free cardboard box for their fruits and veggies.

This eight-week test run offers a green option for customers. It’s happening in Melbourne, Queensland, New South Wales, and Perth. The boxes are from produce deliveries, getting a second life.

Matt Swindells, Coles’ sustainability chief, says it’s about reducing plastic. “Our customers want more eco-friendly choices,” he notes. The boxes fit in trolleys and can be recycled at home.

A Coles survey shows strong support for this move. Most shoppers want recyclable packaging for produce. Many like the cardboard box idea.

Rebecca Gilling from Planet Ark praises the initiative. She says it’ll help more people buy loose produce. It also supports the circular economy by reusing boxes.

The trial aligns with Coles’ other green efforts. Last year, they stopped selling soft plastic bags. This cut out 230 million bags in just one year.

Customers can find these boxes in the produce section. They’re also at checkouts in the test stores. It’s free and easy to use.

Coles hopes this trial will lead to big changes. If successful, it could greatly reduce plastic bag use. It’s a simple step towards a more sustainable shopping experience.

The company is listening to customer feedback. They’re always looking for ways to be more eco-friendly. This cardboard box trial is just one example.

Shoppers who forget their reusable bags have a new option. These boxes offer a free, green solution. It’s a win for customers and the environment.

As the trial continues, Coles will watch closely. They’ll see how customers respond. If it works well, we might see this idea spread to more stores.

This move shows how big retailers can make a difference. Small changes can have a big impact on plastic waste. Coles is taking a step in the right direction.

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