Thursday, July 25, 2024

Asda Wine Tasting in Sky Hot Air Balloon

Experience ASDA Wine Tasting Like Never Before

Wine tasting is being taken to new heights by Asda with ASDA Wine Tasting flights in a hot air balloon. The supermarket is offering a once-in-a-lifetime opportunity to try its award-winning Wine Atlas range 2,000ft above the ground.

The hour-long Wine Tasting flights will run from Wednesday July 24th until Thursday July 25th. Which are giving wine lovers the chance to sample the entire Wine Atlas range. And while they are enjoying breath-taking panoramic views of the countryside. Each flight includes an on-board wine expert to guide the tastings, complimentary nibbles and a unique ASDA Wine Tasting experience.

Flights will depart from Ashton Court Estate in Bristol between 6:30pm – 7pm timed to coincide with golden hour for stunning views during the journey.

The Award-Winning Wine Atlas Range

Asda’s £7 & under Wine Atlas range features wines that champion lesser-known grape varieties and regions including:

Carricante (£6.50) from Sicily – Citrus, peach and orange-blossom notes; Decanter World Wine Awards Bronze Winner 2024 & IWC Silver winner 2024

Monastrell Rose (£6.50) from south east Spain – Fuller-bodied; Decanter World Wine Awards Bronze Winner 2024 & IWSC Bronze Medal Winner 2024

Portuguese Jaen (£7) Cherry and raspberry notes; Decanter World Wine Awards Bronze Winner 2024, IWC Bronze Medal Winner 2024 & IWSC Bronze Medal Winner 2024

Sauvignon Blanc Rhoditis (£7) from Greece – Green apple & citrus notes

Corsican Rose (£7) Apple blossom-scented

Feteasca Regala (£6) from Romania – Spicy peach and tropical fruit-scented; Decanter World Wine Awards Bronze Winner 2024

The Wine Atlas range offers fantastic value for those wanting to try something new from different grape varieties and regions. Plus, until July 31st Asda Rewards app users can earn £2 back in their Cashpot when purchasing any two Wine Atlas bottles.

James Yelland, Senior Manager of Wine Buying at Asda said: “We’re always looking for new ways to help our customers discover the best wines across a variety of grape varieties and wine-making regions. The ASDA Wine Tasting experience is an incredible opportunity to explore lesser-known grapes and wine-making styles – all from the comfort of a hot air balloon!”

Interested consumers can register for the exclusive ASDA Wine Tasting flights from their website. ASDA will pick the winners randomly on 18th July, 2024.

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