Another gold is won by METRO at the German Stevie Awards.

April 4, 2023

Another gold is won by METRO at the German Stevie Awards .
At the ninth German Stevie Awards, METRO wins the category for “Best Online Annual Report” for the third time in a succession.


METRO AG is once again honoured to have received a German Stevie Award this year for its ‘Here we go’-themed online yearly report for the year 2021/22. A panel of about 50 executives reviewed 400 nominations for the competition this year to select the best entries and the most creative solutions. As in the previous two years, METRO AG won gold in the area of “Best Online Annual Report.”

The jury was generally pleased and full of praise for the annual report, which was both professional and interactive and had a good balance of text and video. Here we go establishes a powerful brand presence and a thematic framework. The report takes on a human face and comes across as genuine and personal by incorporating material that gives customers, suppliers, and employees a voice. In a nutshell: a motivating report with a distinct theme and interesting anecdotes.

The German Stevie Awards are one of the most prestigious business honours in Europe for German-speaking businesses. The accolades serve as a means of recognising publicly the exceptional achievements of businesses across 200 categories. In Berlin, there is an event where the Stevie Award trophies are presented.

METRO AG has won two German Stevie Awards this year for yearly reports. The company’s online annual report for 2020–21 recently won a silver International Creative Media Award (ICMA) in the field of “Annual Reports Online.”