Aldi UK To Replace ‘Use By’ With ‘Best Before’ Dates For Fresh Milk SKUs
Aldi UK has announced plans to replace ‘use by’ dates with ‘best before’ dates on its fresh milk products (excluding filtered milk) in its stores across England and Wales.
The change aims to reduce food waste and will be gradually implemented by the end of the year, according to a statement from Aldi UK.
UK households waste close to 300,000 tonnes of milk annually, with half of them citing the ‘use by’ date as the reason for discarding it, as reported by the waste reduction charity WRAP.
Aldi hopes to encourage shoppers to perform a simple ‘sniff test’ before disposing of milk, as the product is safe to use beyond its ‘best before’ date if stored properly and does not have a bad smell.
Liz Fox, the Sustainability Director at Aldi UK, emphasized the company’s commitment to becoming a more sustainable retailer and preventing food waste both in stores and at customers’ homes. The removal of ‘use by’ dates is part of a series of initiatives by Aldi UK to combat food waste and contribute to its goal of halving waste by 2030.
Previously, the retailer removed ‘best before’ dates from approximately 60 fresh fruit and vegetable lines, such as apples, pears, citrus fruits, potatoes, carrots, and onions.
Aldi UK also collaborated with the food waste prevention app Too Good To Go to offer ‘magic bags’ of food approaching its shelf life’s end for £3.30, containing groceries worth at least £10.
Additionally, Aldi has taken steps to improve recyclability by introducing clear caps on its milk bottles. These efforts align with the company’s commitment to sustainability and waste reduction.